Digital Marketing for Car Dealerships in Glasgow

Dealerships are taking back control on social media.


Get 50%+ more enquiries without paying a penny more.


Stop renting your leads from expensive listing sites. Reach local buyers before they start searching elsewhere.

No long-term contracts. Cancel anytime.

how To get leads for car dealerships

Case Study: 250,000+ video views
Screenshot of TikTok analytics from a client showing success.

30-day proof

Here are real 30-day results recently achieved for a small dealership in Glasgow who had never used TikTok before.

250,000+

TikTok Views

Reached local buyers searching for used cars for sale in Glasgow.

120+

New Followers

Built trust and an owned customer base — not rented from listing sites.

225%

Website Visitors

Increased click-through rate from video to stock pages. Lower cost-per-click.

Over 50%

More Enquiries

Fewer tyre-kickers. More serious customers ready to buy

Real results for an independent car dealership in Glasgow — delivered by automotive journalist Dylan Freeburn.

the car dealership marketing strategy

How it Works

1. Expert stock showcase

We produce high-impact, expert-led videos that highlight the specific features buyers actually look for.

2. Dominate the social feed

We bypass price wars on listing sites by putting your cars on social media. By interrupting the passive scroll, 100% of the attention is on your dealership.

3. You get warm leads

Viewers visit your site as pre-qualified leads interested in your stock. No listing fees, more enquiries, easier sales.

Fun, not “salesy.”
As a Scottish Car of the Year juror, I create accurate car content that blends naturally into social feeds. Your cars show up when attention is relaxed and curiosity is high—not when they’re being shouted at by ads.

Zero Competition.
Because these buyers aren’t on a listing site, there’s no noise from hundreds of competing dealers. Attention stays 100% on your stock, moving viewers from video to website as warm, high-intent leads.

Live examples

See the content in action

This is the exact content used to generate over 23 million views, targeted specifically to the Greater Glasgow area via localized hashtags and geo-tagging.

pricing

Choose your strategy

Simple monthly pricing. No long-term contracts. Cancel anytime.

Lead Gen Starter

£595
  • Social setup & optimisation
  • 4 short-form videos
  • 2 days on-site
  • Posting & captions included

Perfect for proving the strategy and seeing your first direct social enquiries.

The full lead-gen engine for dealerships ready to own their local market.

Dominant market coverage with high-volume content and real-time support.

What happens next?

We get you results

1. Onboarding form

Tell us your goals. Complete a 2-minute form to align our strategy with your current stock and target buyers.

2. Content Creation

We film, you sell. Agree a time to visit your forecourt to capture high-impact, expert-led content when convenient.

3. Monthly Report

Review and Refine. Monthly data deep-dives to show exactly which videos are driving your enquiries.

Frequently asked questions

Need more info?
When will I see results?

Consistency is key on social media. Most dealerships see increased reach and enquiries within the first 30 days, with stronger momentum by month two. 

What platforms do you post on?

Primarily TikTok, Instagram Reels and Facebook, depending on your audience. 

Can you do car reviews on YouTube?

Of course. However, YouTube videos take more time to script, film, and edit. These are available for an additional fee. Please get in touch to discuss.

What happens after the 1-month Starter trial?

After your trial month, you can either continue on your chosen plan or stop with no further commitment.

When are payments taken?

All plans are billed monthly in advance. This secures your filming days and editing time for the month ahead.

Can I cancel anytime?

Yes. There are no long-term contracts. If you choose not to continue, simply don’t renew for the following month.

Do you have more examples?

Sure! You can watch more videos on my TikTok: @dylanscarreviews

Helping car dealerships in Glasgow and the West

We provide on-site filming for forecourts in the follow areas:

  • Ayrshire
  • Dumbartonshire
  • Glasgow
  • Edinburgh
  • Inverclyde
  • Lanarkshire
  • Renfrewshire

If your region isn’t listed above, we may still be able to help. Please contact us to register your interest.